Munster Images offer a wide range of branding and digital marketing services to get your business up and running online.
We have a number of packages for small business and retailers and can even run your blog, facebook business page or twitter account for you.
We can keep your image gallery up to date with photographs of your new stock or special offers, we can also provide images for press coverage or advertising.
Munster Images can help build your business network and help you reach a whole new range of potential customers through social networking sites.
Below is the outline for our standard 1 Day training course.
Course Overview:
Our Web Marketing & Search Engine Optimisation (SEO) and Social Media Marketing (Facebook Linked in and Twitter) Training course, is a 1 Day Programme designed for candidates to improve their Search Engine Ranking. This internet marketing training course in Search Engine Marketing (SEM) incorporates Search Engine Optimisation (SEO) and Pay Per Click Marketing. SEO is the term used to describe the marketing technique of preparing a web site to enhance its chances of being ranked in the top results of a search engine once a relevant search is undertaken.
The day focuses on the principles of SEO, demonstrating how you can use online marketing to drive customers to your site, achieve high search engine ranking and get the highest click-through rates from search engines. Pay per click management (PPC management) is an advertising model used on websites, advertising networks, and search engines where advertisers only pay when a user actually clicks on an ad to visit the advertiser's website.
This part of the course clearly explains the advantages and disadvantages of running a Google AdWords campaign as part of a Google advertising initiative, how the process works with the most frequently used search engine, and most importantly how to monitor your results. You will be taken through a live tutorial to set up your own Google AdWords campaign.
Our Web Marketing & Search Engine Optimisation (SEO) Programme is also available for delivery as a Customised In-Company Course at clients facilities nationwide in Ireland,
This Search Engine Marketing Course is for everyone wanting to improve their search engine ranking.
Participants Study:
•Search Engine Overview
•Overview of Keywords
•Overview of Terminology
•Optimising your Web Site
•Tips and What Not to Do
•Overview of Search Engine Marketing
•Social Media Marketing
•The Importance of Fresh Content.
Course Outline
•Search Engine Overview
•What is Search Engine Optimisation
•Why do you need SEO?
•The current SEO landscape
•How people search
•Overview of Keywords
•Overview of Terminology
•Making your web site search engine friendly
•Optimising your web site
•Social Media Marketing / Setting up a business Page on FaceBook
•Is Twitter for You? Creating an Account
•Linked in and its benefits.
•Creating Content for Search Engines and Users
•How to determine current ranking
•The importance of developing a link strategy
•Top 10 SEO Tips
•What not to do
•Overview of Search Engine Marketing - Paid Advertising or Pay per Click (PPC) Advertising
•Introduction to Paid Advertising Services from Google AdWords, Yahoo Search Marketing, MIVA and others.
•How Google AdWords works (Click Through Rates and Bidding)
•How to set up an effective Google Adwords Campaign
•Using professional tools to pick the right keywords for success
•Analysing study your market online
•How to write effective AdWords Ad copy
•How to set your daily budget
•How to set up a locally targeted campaign
•How to improve your Click Through Rate (CTR)
•Advice on landing pages for success
•Managing Your Campaigns on an ongoing basis
Our Course content is fully customisable as per individual client's requirements
CONTACT US for more information and pricing.